Selección española de fútbol
This appointment comes as the result of the promotion and projection given to the international image of Spain by its being proclaimed winners of the 2010 FIFA World Cup in South Africa, which had an unprecedented media impact and international exposure. The Spanish national football team represents the values of modesty and teamwork. The uniting of efforts for a common interest was undeniably an example for the entire world, as was the Spanish team’s internationally-admired style of play.
Photo: GABRIEL BOUYS/AFP by Getty Images